To Make Money, Your Website Must Answer 3 Questions (459 hits)
In a lot of cases, your website is the first that someone has heard of you and your business. Whether you know it or not your website is a sales tool. Your website has to speak to and answer three questions for a first time visitor.
1. Why am I here?
While your site may have popped up during a search, visitors to your site need to be reminded what they were looking for when they found your website. The very top of your webpage should tell people what you offer.
The homepage of your website must succinctly tell people what your business does. Many people will land on your site based on the fact that they were searching for something and your site was listed in the search results. Tell them what you do them right away so that they don’t waste time if you are not offering what they need.