One Small Step for Womankind: U K Department Store Bans Photoshopping (490 hits)
We all know that most photos of models are photoshopped. From taking in that bit of thigh or arm “fat” to taking off every “blemish” from freckles to zits, photoshopping is a widespread practice for those in the marketing business. After all, we wouldn’t want makeup to be shown on a face with a zit, or bras and swimsuits to be modeled on someone with real-sized body parts, now would we?
Actually, lots of people would want that, both because it would be better to see clothes on someone your size before purchasing them from a catalogue or internet site, but also because it would help our body image tremendously. Sure, most people logically know that images are photoshopped, but that knowledge doesn’t necessarily help when it comes to body image. According to the Miss Representation Campaign, 3 out of 4 girls report feeling depressed, guilty and shameful after spending just three minutes looking through a fashion magazine. Eating disorders are still on the rise in America and in other countries, as well. And just think about the relief we all felt when we finally saw some real women posing without photoshop just a few years ago.
Thankfully, Debenhams, a department store in the UK that has used disabled, older and plus sized models in their marketing campaigns in the past, is taking action. They have banned the use of photoshop on pictures of their lingerie models. According to Ms. Magazine: ...
