Gratitude is defined as a positive emotion that acknowledges a benefit that one has received or will receive. It is about showing others how thankful you are for their actions. This is reflected in how you act towards and respond to others. In business, gratitude is about realizing that every customer counts, even the difficult ones. It is about realizing that each day, each customer that you encounter is the reason that you are in business. Therefore, think of gratitude when you encounter your next customer, and think of how that customer can impact you personally. Show your customers how genuinely grateful you are for their business.
