How to Grow Your Small Business Pt. 1 - Marketing (98 hits)
"Many a small thing has been made large by the right kind of advertising." - Mark Twain, American Author.
Without marketing and targeting the market that fits your purpose, you have no possible way of succeeding in business. Marketing means advertising and promoting your product or service in order to get it the publicity needed. Publicity is free. It is attention paid to a business by the media - "print" (magazine, newspapers, etc.), television and radio. When you buy an ad in a newspaper it is advertising. When the newspaper publishes an article about your business, it is publicity.
In order to gain publicity you have to market yourself and what you offer. Make the media WANT to publicize you or your business. Start a buzz by getting a website for your business and networking with other Small Business owners to build a strong relationship which could prove valuable in the long run. There's a Social Network called Dedicated PR (http://www.dedicatedpr.webs.com) that offers the whole package such as affordable Web Designing and Hosting, Promotion, Small business Consulting and a network of entrepreneurs to connect with. In "Think and Grow Rich" by Napoleon Hill, he states "success is in the mind but one has to surround himself with like-minds in order to grow." Dedicated PR offers that opportunity.
"The secret of success in life is for a man to be ready for his opportunity when it comes." - Benjamin Disraeli, English Politician and Novelist.
Just like anything else in life, there are certain steps that are needed to obtain success in business. So building a website and business relationships are only some of the steps took to build the foundation, you also have to put in the footwork. With the services offered in this day's corporate world, this task is made easier by companies like Dedicated PR and Lady in the Shoe Productions, companies with the sole purpose of helping your business grow and who are cheaper than the competition but very effective. Lady in the Shoe Productions provide services in Project Management, Uber Promotional Events, Marketing, Publicity, Book Publishing and Document Preparation. Established in 1999, LITS Productions help create community awareness and action to meet the needs and demands of their clients. All of this is needed in an entrepreneur's mission to succeed and like Benjamin Disraeli stated, we should all take advantage of the opportunities to grow your business when they arise.
Stay tuned for Part 2 of How to Grow Your Small Business.
Tips & Warnings
* To began networking join Dedicated PR's growing Social Network * Check out Lady in the Shoe Productions at http://ladyintheshoeproductions.com * Get a website for your business * Get business cards and/or fliers for your business * Invest into your business because it takes money to make money. * You must be a dedicated entrepreneur. Although there are companies that help you, most of the work falls upon you and you have to consult with others experienced in certain fields in order to know your next move. This is essential.
Resources
* Dedicated PR * Lady in the Shoe Productions * Great Books
