Marketing to an Affluent Ethnic Market-Here is a list of Resources. (5629 hits)
Media
Northjersey.com Article -- (2/26/2009) An overlooked market
Press Release -- (2/04/2009) New Study Shows Well-to-do Ethnic Consumers Hold $282 Billion in Purchasing Power
NJBiz.com Article -- (1/05/2009) Deep Ethnic Pockets Continue to be Untouched - Firm finds blacks say makers of luxury goods are not aiming marketing campaigns at them
Press Release -- (8/01/2008) Luxury Reaches New Markets with Meaning: A Diversity Affluence™ Announcement
Press Release -- (4/21/2008) Luis Diaz, Esq. joins Advisory Board
MediaPost -- (4/2008) And Your Ads Will Follow
Press Release -- (3/10/2008) Diversity Affluence, LLC., and UPTOWN Magazine Launch Exclusive Survey for Wealthy African-American Consumers
Press Release -- (1/23/2008) Seton Hall Hosts Diversity Affluence Panel for Black History Month
Wall Street Journal -- (1/3/2008) A Man's New Best Friends: Diamonds, Gold and Pearls
Association of National Advertisers -- (12/2007) Multiculturally Speaking: Ties That Bind
Press Release -- (12/19/2007) Andrea Hoffman, CEO of Diversity Affluence™ Joins Board of Evidence Dance Company
Press Release -- (9/6/2007) Luxury Marketers Leave Billions on Table
Paterson Online -- (Winter 2007) Affluent Ethnic Consumers Are Not Minorities
Wise Marketer -- (10/5/2007) Affluent ethnic consumers to replace the baby boomer?
Press Release -- (7/24/2007) Luxury Reaches New Markets with Meaning: A Diversity Affluence™ Announcement
Star Ledger -- (4/24/2007) Directory offers link to minority firms.
Automotive News -- (1/22/2007) Automotive News World Congress: Marketers' Task: Create 'Tribes' of Cheerleaders
Automotive News -- (1/1/2007) Diversity Affluence CEO to speak at the 2007 Automotive News World Congress.
The Wise Marketer -- (1/1/2007) Trends in ethnic luxury marketing for 2007.
Press Release -- (11/9/2006) Diversity Affluence, The authoritative voice of, and advocate for, marketing to the affluent ethnic consumer announces first elected board of advisors.
Press Release -- (10/19/2006) Diversity Affluence; the sole authority on marketing to the affluent ethnic consumer.
Automotive News -- (10/16/2006) Diversity Affluence CEO Andrea Hoffman is interviewed in Automotive News Magazine.
Ebony Magazine -- (10/05/2006) An article in the November edition of Ebony Magazine celebrates Prince George's County as the richest African-American county in the nation.
I discovered her thru my contacts with the DSWA (Direct Selling Women's Alliance). She's also "familia"... and her focus is STRONGLY on the untapped resources of the Hispanic market. Check out her info on "The 85% niche".
FINALLY folks are getting it. I just have to get my Soul Purpose info really pumped up because it's soooo rare that we get in on things in the beginning, y'know?
Anyway - had to make sure I passed Miriam on to you.
Tuesday, March 24th 2009 at 5:03PM
Angie Melecio
No Angie,
I don't know who Miriam is-this site is for AFFLUENT folks! lol ? entiendes? Yo no vendo en MLM- ahora si van a crear una empresa del fondo para arriba? entonces si!
Tuesday, March 24th 2009 at 5:51PM
Marta Fernandez