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Job Title: Marketing & Publicity Assistant, NPB
Company Name: W.W. Norton & Company
Location: Remote, NY United States
Position Type: Full Time
Post Date: 06/12/2024
Expire Date: 08/12/2024
Job Categories: Sales, Publishing
Job Description
Marketing & Publicity Assistant, NPB
Norton Professional Books (NPB), an imprint of W. W. Norton focusing on mental health titles for clinicians and general readers, is looking for an entry-level Marketing and Publicity Assistant. A background and/or interest in clinical psychology is preferred.

This position reports to the Associate Director of NPB and works closely with a Marketing Manager, acquisitions editors, authors, and partner organizations. The assistant spearheads a variety marketing and publicity initiatives, including media outreach, promotional campaign management, and social media marketing.

Essential Job Responsibilities Include:

Managing our email marketing campaigns (design and deployment)
Writing press materials, managing press mailings, and developing relationships with a variety of media outlets
Coordinating print (fliers, postcards, etc.) and digital advertisements, including concept, copy, and design. The assistant works with freelance designers on larger projects, and uses platforms like Canva to design in-house content
Creating social media posts and managing accounts on platforms like Facebook, Instagram, X, and YouTube.
Managing title metadata content on the Norton website/retail outlets (title information updates, related links, content modules, etc.)
Departmental budget updates (tracking and submitting invoices; spreadsheet updates)
Tracking author events and conducting event host outreach
Managing departmental status reports and calendars
Occasionally representing NPB at conferences and author events (some travel may be required).
Qualifications & Requirements
Required Qualifications:

Proficiency in Microsoft Word, Excel, Adobe InDesign, and Canva
Working knowledge of social media platforms like Facebook, Instagram, X, and YouTube.
Candidate should have an interest in and commitment to professional and academic book publishing.
Excellent organizational, verbal and written communications skills.
Knowledge of the fundamentals of copyediting and standard proofreading marks helpful.
Must be able to anticipate needs and deliver timely, relevant solutions and actions.
Must be able to develop rapport and relationships with all levels of employees.
Must be seen as knowledgeable and capable of handling sensitive, critical information.
Must be proactive, flexible and adaptive in a rapidly changing environment and adjust with a "can-do" attitude.
Must be self-directed and independent.
Must have good time management skills, be organized, and be capable of multi-tasking across departments, activities, and projects.
Must be detail-oriented, making sure that all aspects of their daily activities are handled with accuracy and minimal mistakes.
Must have a demonstrated interest in the challenges and opportunities of electronic media as it applies to education and/or learning.
Bachelor’s degree required.
Employment eligibility to work with W. W. Norton & Company in the US is required.
Currently available benefits*:

Annual compensation for this position is $48,000. All salaries and salary ranges posted by Norton may vary depending on experience, skills, location and like considerations. Generous paid time off, paid holidays, and summer Friday afternoons beginning in July
Generous health benefits, including PPO, EPO, and High Deductible medical insurance options, vision insurance, dental insurance, flexible spending accounts for healthcare, dependent care and commuter, gym membership reimbursement, and more. Coverage for spouses, domestic partners, and dependent children is available.
Profit-Sharing and 401(k) benefit plan with discretionary contribution matching by employer
Disability and life insurances
FMLA, parental and other leave
Employee Assistance Program (for mental health, financial planning, and other needs)
Company-provided laptop
Employee discounts on Norton books
Limited matching of employee donations to select non-profit organizations
*All policies and benefits described are subject to change at any time.
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Contact Information
Company Name: W.W. Norton & Company
Website:http://atsod.com/j/s.cfm/1785
Company Description:
About Norton: W. W. Norton & Company is the oldest and largest publishing house owned wholly by its employees. W. W. Norton & Company strives to carry out the imperative of its founder to “publish books not for a single season, but for the years.” In college publishing, that imperative applies not only to books, but also to an ever-growing list of essential print and digital resources that support teaching and learning. For more information about the Company, visit us online at: http://www.wwnorton.com. W. W. Norton & Company is an equal opportunity employer. Employment with W. W. Norton is offered on the basis of merit, competence and qualifications and will not be influenced in any manner by race, age, color, sex, sexual orientation, gender identity, religion, veteran status, national origin, marital status, mental or physical disability or any other legally protected status. Those applicants requiring reasonable accommodation to the application/interview process should notify the human resource manager.
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