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Job Title: Search Engine Marketing Specialist
Company Name: Nintendo
Location: Redmond, WA
Position Type: Full Time
Post Date: 04/30/2020
Expire Date: 07/15/2020
Job Categories: Advertising/Marketing/Public Relations, Arts, Entertainment, and Media, Computers, Software, Information Technology, Internet/E-Commerce, Sales, Web Technology
Job Description
Search Engine Marketing Specialist

Nintendo of America Inc.
 
The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Nintendo Switch™ system and the Nintendo 3DS™ family of portable systems. Since 1983, when it launched the Nintendo Entertainment System™, Nintendo has sold more than 4.7 billion video games and more than 740 million hardware units globally, including Nintendo Switch and the Nintendo 3DS family of systems, as well as the Game Boy™, Game Boy Advance, Nintendo DS™ family of systems, Super NES™, Nintendo 64™, Nintendo GameCube™, Wii™ and Wii U™ systems. It has also created industry icons that have become well-known, household names, such as Mario, Donkey Kong, Metroid, Zelda and Pokémon. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Americas. For more information about Nintendo, please visit the company’s website at http://www.nintendo.com.
   
DESCRIPTION OF DUTIES
  • Launches, manages, and optimizes pay per click (PPC) campaigns in Google Ads, Bing Ads, Amazon Search, and YouTube
  • Works collaboratively with team members and external agencies to optimize campaigns based on analysis and insights
  • Provides recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, and other facets of paid search in accordance with stated goals
  • Implements and tests strategies to increase conversion rates and lower cost-per-lead across campaigns.
  • Collaborates with web teams on landing page planning for optimal results
  • Maintains an understanding of the emerging trends as it relates to SEM, SEO, and online advertising

Qualifications & Requirements
SUMMARY OF REQUIREMENTS
  • Minimum 2 years of experience working on SEM
    campaigns
  • Strong understanding of Google Analytics and
    Google Tag Manager
  • Experience with data driven
    business management
  • Proven track record of successfully managing
    PPC campaigns
  • Flexibility in adapting to new technologies
    and environments
  • Knowledge of Nintendo
    products highly preferred
  • Agency experience a
    plus
  • Bachelor’s Degree
  • Google Analytics Certifications preferred
  • Google Ads Certifications preferred

We are an equal opportunity employer of individuals with disabilities and protected veterans....valuing diversity…celebrating strengths.

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Contact Information
Company Name: Nintendo
Website:https://nintendo.taleo.net/careersection/10000/jobdetail.ftl?job=200000002Z&lang=en&src=JB-11040
Company Description:

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